Area woman starts coaching business

Helps area companies improve

CHENEY – Local businesses have a lot of working gears moving behind the scenes that a lot of people may not generally know or understand.

It is likely most businesses go through problematic periods in which they could use some help or advice.

That is one of the reasons Kendra Wiiest formed her new startup that started serving the entire region on June 1. Profectus Business Consulting is based in Spokane Valley but serves the entire West Plains region.

"I have been in business coaching for eight years," Wiiest said. "I have also always been driven to help others, and helping businesses find ways to succeed is my passion."

Wiiest spent two years working for ActionCoach, but always wanted to get her own consultation business going.

The tragedy of life also made Wiiest take a second look at her situation, and when her mother passed away it opened her eyes.

"When my mother suddenly passed, I realized how short life actually is," Wiiest said. "You can't sit around wasting time because every minute is important."

A lesson she has carried into her own business.

She also works with businesses of all sizes and is expanding on the clients she can reach and work with. She initially planned on serving cities in eastern Washington and north Idaho.

Since then, Wiiest has been able to find a client that operates in Las Vegas, and part of that is because of software that allows her to work more efficiently over distance.

According to Wiiest, she advises businesses in almost every aspect. She can help businesses improve in terms of staffing, workplace culture, leadership, resource connections, increasing overall revenue and simply finding balance in the business.

She also works with sole proprietor small businesses with just a few employees and with businesses that boast 200 hundred employees.

"The size of the business doesn't matter," Wiiest said. "What really matters is who is running the show and making decisions."

She does a lot to help newer entrepreneurial startups get established and get their footing, but also works with companies that have been going for 45 years.

Wiiest said being raised in a family of first responders gave her the leadership drive to serve and help others.

Throughout her life Wiiest has lived to "be present in the situation," and that has helped her strengthen her leadership skills over time.

These skills have helped her find immediate success in her own business as well. Wiiest started planning the business in February 2023, and immediately was inundated with choosing logos and organizing her own business model.

She spent the next three months pulling everything together so she could open for clients in June.

Wiiest said she has helped more clients in her initial first month than she had in any one-month span before that.

Wiiest said she has some solid goals moving forward as well.

"Within one year I would like to be able to hire a full-time administrator and a full-time salesperson," Wiiest said. "I would also like to be able to hire a second coach and be successfully serving 50 clients."

Another service she is offering in August is a class that she will be teaching. The class will have 10 available slots.

Wiiest said above all she wants to be able to "celebrate the wins" with each company and learn a little bit herself.

"What's even better is that I typically learn as much from them as much as they learn from me," Wiiest said.

Author Bio

Matthew Stephens, Reporter

Author photo

Matthew graduated from West Virginia University-Parkersburg in 2011 with a journalism degree. He's an award-winning photographer and enjoys writing stories about people.

 

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