People Returning to Stores

The good news is, despite higher prices, inflation and safety concerns, more Christmas shoppers are browsing on-line but making in-store purchases.

The National Retail Federation (NRF) reported this year an estimated 166.3 million people visited stores from Thanksgiving Day through Cyber Monday----an 8 million increase from last year. It is the highest estimate since NRF began tracking this data in 2017.

The good news extends to on-line sales. E-commerce retail revenues this year are projected to grow to $554 billion compared to $360 billion in 2019—the first year of the pandemic.

Black Friday...

 

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