Eastern launches first comprehensive campaign
Eastern Washington University President Dr. Rodolfo Arévalo has announced the launch of the university’s first-ever comprehensive campaign, “bigFutures: The Campaign for Eastern.” The fundraising effort will engage the university and the EWU Foundation as it works to raise $15 million for critical new programs at Eastern.
The comprehensive campaign, the first of its kind at the university, is a significant step for the university as it works to enhancing a culture of giving and philanthropy during a period of record enrollment and limited state funding.
“Over the past several years EWU has created a lot of momentum and cultivated many great relationships in the community,” Mike Westfall, vice president for advancement and executive director of the EWU Foundation, said. “This comprehensive campaign will allow Eastern to build on those successes through private donor contributions, which will support various programs and initiatives.”
“The bigFutures campaign is critical to our mission of affording every student the chance to earn a degree,” Arévalo said. “Eastern has a vision which will enhance our strengths and solidify the university’s important role in the region’s economy, all while providing students with an excellent higher education experience at a great value.”
Arévalo also noted the campaign is closely tied with the university’s new strategic plan, “Inspiring the Future.” The strategic plan focuses on four goals: Student success, creating an institution of innovation, community engagement and the visibility of the university.
The bigFutures Campaign addresses all of these goals, as it will generate money to help students who couldn’t otherwise attend college; the campaign will help EWU create new innovative ways of doing business and launch new projects, like the Alternative Energy Education Demonstration Site, Academic Success Center and Master of Public Health Program. It will also increase EWU’s visibility and lead to new partnerships for Eastern in the surrounding communities.